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Understanding the Google Search Engine

August 12th, 2010

All of this talk about keyword research doesn’t make any sense unless you have some understanding of how Google does what it does.

Though Google doesn’t always have the most user friendly information, this video is excellent. It clearly explains how the Google search engine works.

How Google Works

If you don’t know Matt Cutts, he’s the most visible voice of Google, and you can follow him at Matt Cutts: Gadgets, Google, and SEO.

Talk soon,

New Niche Finder's Susan Fuller





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Keyword Research on Facebook

July 23rd, 2010

I just wanted to share this little assessment from Perry Marshall. It will give you a pretty good sense of whether what you offer is a good candidate for Facebook.

After you sign up, you’ll get a link to a 2 minute video that is well worth watching. If you’ve been frustrated by finding keywords for your Facebook Ads, there’s a neat little trick here that hadn’t occurred to me. Bet it hadn’t occurred to you either, or maybe I’m just slow.

Looking forward to more videos on this topic.

Check it out here: Is Facebook for Me

Let me know what you think.

Later,

New Niche Finder's Susan Fuller



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When It Comes to Finding a Niche, Do Your Due Diligence

July 19th, 2010

As promised, here is some research I did on the free niche ideas being sent to me via email from one of my competitors. You know the ones that are going to make me a million bucks. Yeah right! Just the fact they’re giving them away for free ought to be a clue.

Well for this particular site there were 2-3 (depending on your criteria) keywords out of the 49 I had received. So a word to the wise…











Whether you do your research yourself or you hire someone to do it (I am available), please don’t take anyone else’s word for it. Get your own research done specifically for you and your project. It’s the only way you’re ever going to succeed online.

Talk soon,

New Niche Finder's Susan Fuller




P.S. All research was done using Market Samurai, and the video was made with ScreenFlow (love Screenflow).

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