I’m not the only one…
Market Samurai – Who Is Is For, Then?
I rated Market Samurai a perfect 10 on the scale of 1 o 10. It is more suited to intermediate and advanced marketers but I don’t see the reason why any beginner cannot reap immense benefit from this software by putting in a bit of effort. Read full review.
I would agree for beginners Market Samurai is a bit much.
I have several criteria about when to recommend it vs outsourcing the work…
1. The number of products or websites you launch every year. If you only launch one or 2 products a year, it’s probably a better use of your time to outsource the research.
2. How much time do you have to learn it? There is a learning curve to use Market Samurai well. If you have the time and are committed to making the effort then buy the software. Otherwise outsource the work.
3. How much of a geek are you? If you have no geekish tendencies, outsource your research. If this stuff fascinates you then get the software.