I’ve been following Dave Navarro recently (congrats on quitting the day job). He’s got some wonderful free workbooks at The Launch Coach. This post particularly grabbed me because I recently shared Ed Dale’s Magnificent Symphony in 4 Parts, and niche research is so very important. Here’s Dave’s take on it… What really predicts success or [...]

Before we move on to looking at competition strength, I want to give you one more resource for learning about the how’s, why’s and wherefore’s of keyword research and niche selection.

That would be the 30 Day Challenge.

Ed Dale and crew offer this free month long training every August, and IMHO it is the best foundation you can get.

The point here is that you want keywords that are a good match for your business. Relevancy matters and you need to be ruthless about culling the keywords that don’t fit.